Publishing Foundations (I) - Online Course

The Publishing Foundations (I) course provides an introduction into publishing for professional purposes. Whether you are looking to start your own publishing business or embark on a publishing career, it is important to understand the foundations which will allow for further understanding of concepts for publishing different media through different means such as electronic or on paper.

The course is self-paced to suit your lifestyle with the chance for further studies upon completion of this course.

Tabs

Course Outline
Course Code: 
BWR107
Duration: 
100 hours - Access for 12 months
Delivery: 
Online & Correspondence
Certificate: 
Statement of achievement
Lesson Structure: 
  1. The Publishing World
  2. Publishing Procedures & Techniques
  3. Desktop Publishing
  4. Desktop Publishing
  5. Illustration: Graphics
  6. Illustration: Photography
  7. Researching
  8. Marketing in Publishing
  9. Publishing: Ethics & The Law
  10. Publishing Project
Aims - the learning objectives of the course: 
  • Define the scope and nature of publishing today.
  • Describe some of the processes that are commonly used to perform work tasks in the publishing industry.
  • Identify a viable process to follow for desktop publishing of a small publication for printing on paper.
  • Identify a viable process to follow for desktop publishing of a small publication in an electronic format
  • Evaluate different types of illustration for ease and relevance for use in different publishing situations.
  • Determine photography appropriate for inclusion in a publication.
  • Determine research required appropriate to the needs of a publication.
  • Determine a marketing strategy appropriate to the needs of a publication.
  • Identify the impact of legal and ethical issues on a publisher.
  • Plan the production and marketing of a publication.